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Neighborhood Sandwich Shop Celebrates with a Weekend of BOGO Sandwiches and Complimentary Cookies 

CHICAGO – Potbelly is turning 47, and it's giving fans a weekend full of gifts to celebrate the occasion together. The beloved brand is thanking fans for nearly five decades of frequent shop visits, giving their fans a free sandwich* on Friday, January 12th, and a free cookie** on Saturday and Sunday, January 13th and 14th.

Potbelly kicks off the birthday celebration offering fans nationwide an exciting sandwich deal. For one day only, fans can purchase any Original-sized or BIG sandwich and get a second original size sandwich free. This exclusive promotion is available for everyone, but only with orders placed through the Potbelly app and online at with promo code BOGO.

The celebration continues over the weekend with an exclusive offer for Potbelly Perks Members. On January 13-14, Perks Members can enjoy any baked fresh daily cookie complimentary with the purchase of an entrée. That includes the all-new Birthday Cake Cookie which is only available for a limited time. This soft-baked cookie with rich birthday cake flavor is loaded with colorful sprinkles and is sure to add a festive flavor to the celebration. When ordering on, the Potbelly app, or in-shop scan, it’s a golden-baked opportunity for fans to savor a delightful cookie alongside their favorite entrée. 

“Potbelly is turning a page on another year we celebrate 47 years of satisfying cravings for our hot, oven-toasted sandwiches. To thank our legions of fans, we thought it was only fitting to give them more of what they love, whether a sweet treat or their fan-favorite sandwich,” said David Daniels, Chief Marketing Officer at Potbelly. “We’re approaching nearly a half-century of building meaningful relationships in the neighborhoods we serve and wanted to ensure we celebrate those connections as we turn another year older.”

For exclusive offers and rewards, Potbelly encourages fans to join the Potbelly Perks program, where they can unlock free sandwiches, cookies and special offers throughout the year. To sign up for the Potbelly Perks reward program, visit, and, for more information on Potbelly, visit

About Potbelly

Potbelly Corporation is a neighborhood sandwich concept that has been feeding customers’ smiles for more than 40 years with warm, toasty sandwiches, signature salads, hand-scooped ice cream in creamy shakes, customized just the way customers want them. Potbelly promises Fresh, Fast & Friendly service in an environment that reflects the local neighborhood. Since opening its first shop in Chicago in 1977, Potbelly has expanded to neighborhoods across the country, with more than 400 company-owned shops in the United States. Additionally, Potbelly franchisees operate over 40 shops in the United States. For more information, please visit our website at

*With the purchase of an Original-sized or BIG sandwich

**For Potbelly Perks members with the purchase of any entrée

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